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#bethefirst – full campaign

By June 3, 2013First Ascent

It’s been almost a year long project, with many hours and multiple locations. Finally the First Ascent #bethefirst campaign has come to a head with the launch of the final two videos [Part 3 – Hike and Part 4 – Ride], as well as a behind the scenes edit where you meet the athletes, and finally a competition video inviting the public to submit their entries.

This series really showcases the full spectrum of a Retroyspective production.

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